'Tis Pity She's a Whore
The Disappearance of Art Chantry
BY EVAN SULT
"I JUST WANT TO POINT OUT that as soon as I left, the Kingdome collapsed,"
Art Chantry announces into the phone. "I've been holding up that town
way too long. It's a terrible burden. I expect the Space Needle to go at
any moment." There's still a listing in the residential pages of the Seattle
phone book that reads "CHANTRY ART graphic design," but the man who
drastically changed the visage of Seattle's countenance is gone for good.
At the end of the last century, Seattle battled for its artistic soul and lost.
Already the
struggle of the local '90s music scene--and the incredible nervous tension that
surrounded it--has burned off into a quaint, sub-sarcastic memory of naive idealism.
In the new Seattle, still under construction, all arguments about underground culture
and its integrity are filed under "grunge," currently the ugliest and most embarrassing
word in the language. The city is almost free of its own cultural history; June 23, in fact,
may well mark the definitive end of the past, when Paul Allen's Experience Music
Project opens its doors and officially consigns Seattle's complicated music history to
a window display and a cheery 15-minute video collage.
Art Chantry was one of the pivotal figures in the old Seattle music underground; it's
almost impossible to overstate his importance in helping to create the texture and visual
language of the punk scene here. Every rock designer in town knows his work, has
studied it, and probably has lifted from it. As documented in a selected album of Chantry's
work, due soon from Chronicle Books, he's designed about 3,000 posters and over 500
album covers. The entire phenomenon of Seattle poster art, such as it was, had Chantry
as its champion. As the primary graphic designer within the scene, he's co-created the
texture of music in Seattle for the last 25 years, illustrating the rough edges and trashy
low-tech panache of Northwest music for Sub Pop, Estrus Records, The
Rocket, all of
the clubs, and most of the bands in town. But Chantry, for all his continuing relevance
as a designer, is ideologically part of the old Seattle.
As the new Seattle usurps the older
one, Chantry remains uncompromising, both artistically and financially. He ignores
computers when building his designs, preferring the historical methods of the craft; and
he positively bristles at the culture that the computer industry has wrought on the city.
So Seattle recently lost one of its most important artists ever when Chantry quietly
decamped to St. Louis, Missouri, to join his girlfriend and fellow designer Jamie Sheehan
there. "There were several reasons why I left," he explains. "The first and foremost
was--and this is strictly personal--I hated the town that Seattle had become. I just found
myself getting up and loathing the city. Spending my day trying to deal with it and then
going back at night to my little apartment and just loathing the city, you know. It's just it was
so grating to everything I cared about, considering the way that city used to be. It's become
a city of assholes and whores." Chantry is famously gruff (as documented in Hype!), but
even his abundant negativity is earnest. He still refers to Seattle as "we," though his
disappointment and frustration is evident. And he tends to refer to his audience as his
"constituents," the way a political representative might, which is one of the clues to this
man's fundamental force in the city: Though he may come off as incredibly, even absurdly
bitter, he's guided by a genuine respect for underground culture. He has shaped his entire
creative output around a conception of the city in which artists are representatives of, and
responsible to, underground culture's underlying values. And his disappointment in Seattle
stems from his love of it, his belief in what it was. "The other big reason I left is, I couldn't
afford to live in Seattle anymore," he says. "It had priced me out of the market. I couldn't afford
rent. I mean, I had cheap rent both at home and my studio, but they had to be subsidized by
people who had big hearts, you know? Now, if either one of those had decided to charge
real rates, I wouldn't have been able to survive at all. As it was, I was living to pay rent.
Period. I couldn't earn enough money in Seattle, doing what I do, to live in Seattle."
This coming from a man who influenced Seattle culture easily as much as Sub Pop, and
whose work is always the most prominent in Print magazine's annual regional awards.
"Basically, I built my reputation on doing posters for 50 bucks, a hundred bucks," he says.
"A good poster job I get paid 300. And it's like, how can you live on that? Especially with the
cost of living in Seattle so high. That's why I cranked out so much. Everybody thought I was
just prolific, but no, I was cranking because I had to earn enough to pay my rent."
Ironically, the sheer influence of Chantry's own work contributed to his difficulties. "It became a
situation where there's so much competition from people who were doing work that looked like
mine, that I was driven out of the market there. Prices have been driven way down for what I do
because there's so many people who do stuff that looks like mine," he says, though he insists,
"When that sort of thing happens, it means I'm doing my job well. Because I am practicing a specific
language form, and if the language form works its way into the history of graphic style, that means
I've done a hell of a good job. But it also means I've worked myself out of a job. Nobody will hire me
when there's 300 other people to choose from who do the same thing." Our history embarrasses
our city like a high-school yearbook. Seattle's past is awkward, rife with the un-self-conscious
idealism of youth, which made sense at the time but looks provincial and stunted next to the
optimistic swagger of our new, expensive city. Even from the cracks of the underground culture,
Seattle's computer-based confidence seems ironclad and unstoppable. "I think the fact that people
like me are leaving is a very, very bad sign for Seattle culture," he says. "It's degenerating the city.
Any city that's sacrificing its culture base, its soul, in exchange for sheer monetary gain, a.k.a.
property values, whatever, is being a whore. And nobody thinks of whores as really having a
heart of gold. And Seattle can sit there and pat itself on the back, and call itself a wonderful place
to live, but as long as it's alienating the people that made it an interesting place to live, what's it got
left? Being marginalized in Seattle is one thing; being shoved out is another."
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